By Janne Backman CEO and Founder, J.F.B Consulting I believe my own experience as a sales rep demonstrates that when hiring, life sciences companies can benefit from focusing on…
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By Hollace S. Masino Instructional Designer Before going to graduate school for instructional design, I worked as a training facilitator for teachers in secondary and higher education. Evaluation was…
By Dale Bethea Project Manager To many, the role of a project manager—or PM—is something of a mystery. Our omnipresent involvement in projects can give the impression that we’re…
By Jon Madden Managing Partner President and Chief Financial Officer The practice of applying game design concepts to learning situations—commonly called gamification—will continue as one of the most influential…
By Jim Kesslick Medical Writer For decades, cancer therapy comprised the standard triad of surgery, chemotherapy, and radiation. Recently, however, immunotherapy―the harnessing of a patient’s own immune system to…
By Julie M. Jones INSTRUCTIONAL DESIGNER You’ve been working on a project for months, developing precisely the right content and design to best impact your audience. But have you…
By Jessica Meth Copywriter The role of a creative partner in the world of life sciences is to turn information into ideas that generate interest and capture the attention…
By Chapin Brinegar Senior Manager of Instructional Design In my experience, lack of reinforcement is one of the most common—and most detrimental—mistakes clients make when implementing trainings. You’d be surprised…
By David O’Connell Editor We’re thrilled to share that Encompass was awarded Gold in the Training/Educational: Interpersonal Skills category at the 2018 Aurora Awards Competition for our video “Communications…
By Marian Mostovy Copywriter When I’m editing medical content for regulatory, physician, and sales professionals, I come across practices that just don’t cut it when it comes to the…
